Q1 Foot Traffic Report For The Fuel and C-Store Industry

If, how, and when are consumers visiting c-stores and gas stations?

As the convenience store industry adapts to meet customer needs and grow market share, location intelligence is becoming increasingly critical to understanding consumer habits and behaviors. GasBuddy and Cuebiq teamed up in the first quarter of 2017 to issue a foot traffic report for the fuel and convenience store industry.

Discover how, when, and for how long consumers refueled and spent time at c-store across the US, and understand the implications for other verticals such as QSR and grocery stores.

Among the study’s key findings:

  • Loyalist or deal seekers? Find out what are the most visited gas stations.
  • Does time make a difference? Learn what is consumers’ prefereed time to refuel and its implications on purchase behaviors.
  • What else do they like? Discover which brands resonate most with gas station and c-store visitors.

Winning At Retail: Driving Footfall in an Omnichannel World

77% of Retailers Know That Footfall Measurement Helps Drive Revenue Growth

As the retail world continues to push toward an omnichannel future, substantial change is being driven by online-only retailers and direct-to-consumer (DTC) brands. While this shift is substantial for traditional retailers, consumers still value a physical retail presence. In order to help retailers, we’ve commissioned this study with the Ascendant Network to provide them strategical research and recommendations.

Download the study to learn:

  • How to plan against new sources of competition.
  • How to effectively measure foot traffic to physical stores.
  • How to leverage online to offline insights for strategic planning and more.

Interested in knowing more or would like a guided walk-through of this study by a Cuebiq representative? Contact our team of experts.

Learn more about how we can help your brand.